Privacy Policy

Effective date: September 9, 2024

At modernkomfort.ca we believe you're entitled to decide what information you share with us and how it is used, so we answer your questions about privacy up front.

By sharing the Privacy Policy for Modern Komfort Furnishings Inc. (collectively, "we," “our” or "us"), we hope to help you understand how information can create new opportunities for our customers, as well as to reassure you that we respect and honour customer requests to restrict and protect Personal Information.

This Privacy Policy applies to the Personal Information of all individuals (other than employees) who interact with us in Canada, including the Personal Information that we collect from or about you when you visit or use modernkomfort.ca or our mobile app displaying this Privacy Policy (collectively, "Website"), or when you call or come into our stores in Canada or call customer service from Canada. 

Information We Collect

Personal Information?

"Personal Information" means information about an identified individual(s) whose identity may be inferred or determined from that information. Personal Information does not include business title or business contact information when used or disclosed for the purpose of business communications, or aggregated or anonymous data from which the identity of an individual cannot be determined. We retain the right to use aggregated and anonymous data in any way that we determine is appropriate.

What Personal Information do we collect?

We collect and maintain different types of Personal Information in respect of the individuals (such as our customers and vendors) with whom we interact. This includes:

  • contact and identification information, such as name, address, telephone number and e-mail address;
  • product and service related information concerning the products and services that we provide to, or receive from; and
  • business relationship information, including information related to your agreements, preferences, advisors and decision-makers, feed-back and information requested by or provided to you.

When you make a purchase in one of our two stores, on our Website or over the phone, create an account, participate in a giveaway or contest, or any other promotion, post a product review, or interact with us in any way, you may choose to give us Personal Information. 

This allows us to provide you with our services, to process your transactions more efficiently and, ultimately, to give you a higher caliber of customer service. If you choose not to provide the requested information we may not be able to provide you with the services, or certain features of those services may not be functional.

Website Activity Information:

When you visit our websites we or our third party service providers collect information about your use of the website: your Internet service provider's address, your location as determined by your Internet Protocol (IP) address, the name of the Website or advertisement directing you, your user agent, as well as your clicks and activity on our Websites. We use this information to understand how to make our Websites more available and user-friendly to our customers as well as to provide you with advertising that may be of interest to you. You are always able to opt out of marketing by contacting us. We do not serve interest-based advertising to users we identify as using our website from EU IP addresses.

Google Ads (AdWords)

Google Ads (AdWords) remarketing service is provided by Google Inc.

You can opt out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

Google also recommends installing the Google Analytics Opt-out Browser Add-on - https://tools.google.com/dlpage/gaoptout - for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en

Facebook

Facebook Inc. provides a Facebook remarketing service.

You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950

To opt out from Facebook's interest-based ads, follow these instructions from Facebook: https://www.facebook.com/help/568137493302217

Facebook adheres to the Self-Regulatory Principles for Online Behavioural Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

For more information on the privacy practices of Facebook, please visit Facebook's Data Policy: https://www.facebook.com/privacy/explanation

In-Store Information:

In our two store locations, we may collect location analytics. Personal Information is only collected if you consent to that collection.

We use cameras in our stores to assist with safety, security and loss prevention. We also use cameras to track store traffic, though this use does not personally identify shoppers. This is not meant to suggest that you will in fact be monitored or be subject to surveillance. It is meant to bring to your attention that such monitoring may occur and may result in the collection of Personal Information from you.

SMS

The websites uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS. 

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services or marketing, including but not limited to platform providers and any other vendors who assist us in the delivery of text messages. 

The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Social Media

We may engage with you on various social media platforms like Facebook, Pinterest and Instagram. If you contact us on one of these platforms for customer service or otherwise, we may contact you via direct message. Those communications are governed by this Policy as well as the policy of the relevant social media platform. The information we receive will depend on the terms that govern your use of the social media platform(s) and any privacy settings you may have set.

Cookies and Other Tracking Technologies

"Cookies" are small amounts of data that are stored on your computer. They find their way to your browser via a web server. Cookies flag information about your activity on our Website. This information helps us improve our Website and make them friendlier and easier to use and allows us to market to you more effectively. We never use cookies to save passwords, credit card numbers or other highly confidential information. However, we use them and other tracking technologies to provide enhanced online marketing based on your interests and preferences. 

Web cookies are used in some email messages and on our Website to help us measure the effectiveness of those emails and for other analytical purposes. 

How We Use Your Information

The Personal Information we collect is primarily used to provide you with our products and services, to process your transactions, to communicate with you, to offer better customer service and to improve communications.

When a purchased item is not immediately available, many of our customers appreciate receiving an email to update the status of their order. We also may need to contact customers by phone or email if questions arise regarding their orders.

We also use Personal Information to send you information about products, services, and promotions that we think will be of interest to you if you have requested this information.

When you shop at our stores or order from our digital catalogs in Canada it is also an opportunity for you to provide us with information and feedback that helps us continue to bring new ideas, unique products and a creative approach to shopping for your home.

When you are supplying products and services to us, we may collect Personal Information to establish, maintain and manage our relationship with you, so that we may receive from you the products and services that have been requested, review such products and services, and work with you and so that you may understand our requirements for such products and services.

We also collect Personal Information to enable us to comply with applicable law or regulatory requirements, to protect us against error, fraud, theft and damage to our goods and property, and any other reasonable purpose to which you consent.

Third-Party Service Providers

In order to serve you better, we may at times contract with other companies (“Service Providers”) to help us process information and provide other services to us. For instance, their assistance can help us fulfill customer orders, manage, store and enhance customer data, send marketing, run promotions, and provide other services. For your security, these companies are bound by contractual arrangements to provide privacy protection for your information. 

Advertising and Online Tracking

We may contract with Service Providers to place our banner advertising on other websites. These Service Providers may collect information from us about your visits to our Websites and stores, and your interaction with our products and services. They also may use this information to tailor banner advertisements for goods and services. This information is collected through the use of a pixel tag (a small block of code on a webpage that allows the website to do things like read and place cookies), which is technology used by major websites. Personal Information may be shared with our Service Provider and its service providers, including, without limitation, your name, postal address and email address, as well as a record of any transactions you conduct on our Website or offline in order to deliver banner advertisements and other advertising tailored to your interests when you visit certain websites. We may track this information across the different devices you use to access the Websites. Our trusted Service Provider will not share any Personal Information with any other third parties, except as required to provide this service or as provided in this Policy.

It is important to us that we collect, use or disclose your Personal Information where we have your consent to do so. Depending on the sensitivity of the Personal Information, your consent may be implied, deemed (using an opt-out mechanism) or express. Express consent can be given orally, electronically or in writing. Implied consent is consent that can reasonably be inferred from your action or inaction. For example, when you enter into an agreement with us, we will assume your consent to the collection, use and disclosure of your Personal Information for purposes related to the performance of that agreement and for any other purposes identified to you at the relevant time.

Typically, we will seek your consent at the time that we collect your Personal Information. In certain circumstances, your consent may be obtained after collection but prior to our use or disclosure of your Personal Information. If we plan to use or disclose your Personal Information for a purpose not previously identified (either in this Privacy Policy or separately), we will endeavor to advise you of that purpose before such use or disclosure.

As we have described above, we may collect, use or disclose your Personal Information without your knowledge or consent where we are permitted or required to do so by applicable law or regulatory requirements.

You may change or withdraw your consent at any time, subject to legal or contractual obligations and reasonable notice, as described in this Privacy Policy or by contacting us

We assume that, unless you advise us otherwise, that you have consented to the collection, use and disclosure of your Personal Information as explained in this Privacy Policy.

Information Sharing

We may share information with third parties as necessary to detect and prevent fraud and other unlawful activities. We review transactions internally on a regular basis to identify potential concerns, and we partner with select Service Providers to further enhance our ability to ensure that fraudulent orders and/or potentially damaging worms, viruses and other types of malware do not interfere with our ability to provide the best possible products, value and services to you and to our other valued customers.

Where Information Can Be Shared or Disclosed without Consent: There may be exceptional circumstances where the use and/or disclosure of Personal Information may be justified or permitted or where we are obliged to disclose information without your consent. Such circumstances may include:

  • Where required by law or by order or requirement of a court, administrative agency or governmental tribunal;
  • Where we believe, upon reasonable grounds, that it is necessary to protect the rights, privacy, safety or property of an identifiable person or group;
  • Where it is necessary to permit us to pursue available remedies or limit any damages that we may sustain; or
  • Where it is reasonable for the purposes of investigating a breach of an agreement, or actual or suspected illegal activity.

In addition, Personal Information may be disclosed or transferred to another party during the course of, or completion of, a change in ownership of, or the grant of a security interest in, all or a part of our business through, for example, an asset or share sale, or some other form of business combination, merger or joint venture, provided that such party is bound by appropriate agreements or obligations, and required to use or disclose your Personal Information in a manner consistent with the use and disclosure provisions of this Privacy Policy, unless you consent otherwise.

Your Information Sharing Choices

Your information may be shared among the

We appreciate and respect that not all customers may wish to benefit from the opportunity to share information with other select companies. It is important to understand that with some companies or online partners, your information must be shared in order to receive their services.

For instance, when you order a large furniture item, we may send your name, address, email address and phone number to our shipping and in-home delivery vendors, allowing you to access their online delivery scheduling system. Our vendor does not share your Personal Information with third parties; it is used strictly to coordinate and complete your shipment and as described in this Privacy Policy.

Opting out of sharing your information for marketing purposes will not prevent your relevant information from being provided to shippers when you order products for delivery or from other sharing for non-marketing purposes. Similarly, this will not prevent us from sharing information as and to the extent it is combined or aggregated (in a non-personally identified manner) or otherwise analyzed by us or our Service Providers.

Update Your Information

It is important that the information contained in our records is both accurate and current. If your Personal Information happens to change during the course of our relationship, please keep us informed of such changes.

Updating your contact information is quick and easy. Please contact us and include your previous and current full name, mailing address, email address and phone number or make changes directly through your account. 

Remove Your Name From Our Lists at Any Time

To delete your name from our electronic contact lists (email or text), please follow the opt out instructions included with your texts or emails sent by us. 

Access to Your Personal Information

You can ask to see your Personal Information. If you want to review, verify or correct your Personal Information, please contact us. Please note that any such communication must be in writing.

When requesting access to your Personal Information, please note that we may request specific information from you to enable us to confirm your identity and right to access, as well as to search for and provide you with the Personal Information that we hold about you. We may charge you a fee to access your Personal Information; however, we will advise you of any fee in advance. If you require assistance in preparing your request, please contact the office of our Privacy Officer.

Your right to access the Personal Information that we hold about you is not absolute. There are instances where applicable law or regulatory requirements allow or require us to refuse to provide some or all of the Personal Information that we hold about you. In addition, the Personal Information may have been destroyed, erased or made anonymous in accordance with our record retention obligations and practices.

In the event that we cannot provide you with access to your Personal Information, we will endeavor to inform you of the reasons why, subject to any legal or regulatory restrictions.

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click a third-party link, you will be directed to that third-party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Protecting Children's Privacy

Our Service does not address anyone under the age of 18 ("Children").

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with “Personal Data”, please contact us. If we become aware that we have collected “Personal Data” from children without verification of parental consent, we take steps to remove that information from our servers.

Compliance With Laws and Law Enforcement

We cooperate with government and law-enforcement officials and private parties to enforce and comply with the law. We may disclose Personal Information and any other information about you to government or law-enforcement officials or private parties if, in our discretion, we believe it is necessary or appropriate in order to respond to legal requests (including court orders and subpoenas); to protect the safety, property or rights of us or of any third party; to prevent or stop any illegal, unethical or legally actionable activity; or to comply with the law.

Information Security

 We take your privacy seriously and take steps to protect your Personal Information against loss, misuse, alteration and unauthorized access. We use encryption technology whenever processing your payment information on our Websites. We further protect your Personal Information by restricting access to it to those employees and other representatives that require access to the information in order that we may provide our services.

Your Responsibilities

You are responsible for maintaining the confidentiality of your account and password and for restricting access to your computer. You are responsible for all activities that occur under your account or password. As a result, it is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign off when finished using a computer that others may have access to.

Interpretation of this Privacy Policy

Any interpretation associated with this Privacy Policy will be made by our Privacy Officer. This Privacy Policy includes examples but is not intended to be restricted in its application to such examples, therefore where the word 'including' is used, it shall mean 'including without limitation.

This Privacy Policy does not create or confer upon any individual any rights, or impose upon Company any obligations outside of, or in addition to, any rights or obligations imposed by Canada's federal and provincial privacy laws, as applicable. Should there be, in a specific case, any inconsistency between this Privacy Policy and Canada's federal and provincial privacy laws, as applicable, this Privacy Policy shall be interpreted, in respect of that case, to give effect to, and comply with, such privacy laws.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • By email: info@modernkomfort.ca
  • By visiting this page on our website: https://modernkomfort.ca/pages/contact-us
  • By phone number:  1.844.888.6376
  • By mail: 5303 Canotek Road, Unit 16
    Ottawa, ON K1J 9M1